FOCUS ON COMPANY & THEIR NEEDS
When creating your cover letter, try not to be selfish. What I mean is, a huge mistake you want to avoid is focusing too much on yourself. How far you want to move up in the company and the salary you’re after isn’t what the employer cares about.
Here’s a good idea: before writing your cover letter, do some research on the company. Find out what the latest happenings are. What particular challenges they might be facing. An exciting product they might have just developed.
You can easily log on to the internet and find information on just about any company these days. So how do you find this information? You can go to the company’s website, for one. If you don’t have their web address, do a Google search—something is sure to pop up.
When you find the website, be sure and do a thorough reading of it. Read over the “About Us” section, recent press releases, their company philosophy, and the products/services they’re offering. If you can’t find the company’s website, there are other sites you can check out, that specialize in helping you find information about a company. Two of these sites are vaultreports.com and wetfeet.com.
Mention what you’ve learned in your cover letter. Doing this will show that you have
a genuine interest in the company and a strong drive to work for them. Even think of
a way you can link your skills to their needs and what you can do for them.
Here’s a paragraph from a cover letter that concentrates on the company’s needs
(this person applied for a position as a copywriter with a marketing firm):
I’ve heard that you’re looking for a copywriter with great research skills and
the ability to create persuasive sales copy. I have over 5 years experience
doing this, and would love to share a few ideas I have for your new ‘Healthy
Diets’ ad campaign.
What Can You Do For The Company?
By Kit Samuels
From the e-book, 7 Resume & Cover Letter Tips That'll Get You More Interviews
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Kit Samuels Resume Writing Service
"Professional Resume Writer Creating Resumes & Cover Letters That Will Get You More Interviews"
Kit Samuels Resume Writing Service
"Professional Resume Writer Creating Resumes & Cover Letters That Will Get You More Interviews"
Phone: (323) 294-0048
Fax: (509) 691-5898
Email: kit@ksresumes.com
About Kit Samuels Resume Writing Service:
Kit Samuels, a professional resume writer with over 10 years of experience developing high-quality resumes and cover letters, understands that with so much competition flooding the job market, you need professional resume writing that stands out--resume writing that is clear, readable, and that effectively highlights your most significant career and educational achievements. Resume writing that ultimately grabs the attention of employers and results in a job interview, which leads to the position you want most. High-quality, professional resume writing is definitely something you need in this increasingly competitive job market.
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Kit Samuels, nicknamed "The Copy Contessa," uses her flair for writing persuasive sales copy to create interview-winning resumes & cover letters. You can visit her website today at http://www.ksresumes.com/
Kit Samuels Resume Writing Service
"Professional Resume Writer Creating Resumes & Cover Letters That Will
Get You More Interviews"
Phone: (323) 294-0048
Fax: (509) 691-5898
Email: kit@ksresumes.com
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